Yesterday 's Tracking

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WALL*E is running 88, 45, 26 -- extraordinary numbers for a family/kids movie because the kids aren't polled. Figure $50 to $60 million. Wanted, also opening this weekend, has similar numbers -- 86, 44, 26 -- but without the kid factor and the ceiling on violence (plus the fact that the movie is brutish and rancid) it'll do a fairly safe $30 million, maybe a bit more. Never has a worse movie

Will Smith's Hancock, opening on Tuesday, July 1st, is running at 91, 56 and 19 -- obviously quite strong.

Guillermo del Toro's Hellboy 2: The Golden Army (Universal), opening on 7.11, is running at 74, 33 and 3. That's a little weak, no? On one hand you could say people don't seem to want to go there again. On the other hand this isn't looking too bad since there's a heavy first choice on Hancock and The Dark Knight. You could say that Hancock has to open and disappoint and get out of the way for Hellboy 2 to get rolling.

Journey to the Center of the Earth (Warner/New Line, 7.11) is running 73, 23 and 1. Not good. Doing even worse is Eddie Murphy's Meet Dave (20th Century Fox) at 49, 17 and 0 -- toilet time. it opens in two weeks and it's dead. It's obviously a referendum on Murphy's fan base.

The Dark Knight (Warner Bros., 7.18) is looking huge -- 76, 60 and 19, and it's three weeks away. Mamma Mia (Universal), running against the bat, is 62, 23 and 5. Obviously an older female thing. "Definite interest' running in the mid 30s. Tracking like Hairspray.

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Posted by Jeffrey Wells on June 27, 2008 at 4:36 PM

comment #1

Richardson says ...

I still haven't seen a trailer for "Meet Dave" anywhere, so I'm not surprised people aren't aware. I didn't even know "Center of the Earth" was coming out until I saw a bus drive by with an ad.

And I wouldn't have been interested in 'Hellboy 2', but the ad looks pretty damn good. The key is, they don't show you 'Hellboy' right away -- they show you a bunch of interesting stuff, and then say, "Oh, yeah, by the way, this is HELLBOY 2" and you're already sold.

Biggest surprise: the trailer for The Mummy 3 looks like ridiculously stupid fun.

Posted by Richardson at June 27, 2008 5:10 PM

comment #2

cinefan says ...

"Never has a worse movie..." There are a lot of possibilities for how that sentence could end.

Posted by cinefan at June 27, 2008 5:24 PM

comment #3

York "Budd" Durden says ...

...made such STOOOPID money in its first weekend, y'alls!!!"

Posted by York "Budd" Durden at June 27, 2008 5:27 PM

comment #4

LexG says ...

BE A GOD and go see WANTED.

MAN UP AND EMBRACE IT. BECOME BETTER THAN WHAT YOU ARE.

At the Wack Blog I'm handing out OWNINGS for anyone who isn't down with WANTED... I see I might need to continue my work over here.

Posted by LexG at June 27, 2008 5:46 PM

comment #5

John Y says ...

$50-60 million is too low of a prediction for WALL-E. I'd bet it earns at least $70 million.

Posted by John Y at June 27, 2008 5:52 PM

comment #6

Mumbleboy says ...

Wanted wasn't great but it was still enjoyable. McAvoy really surprised me with his performance. I didn't even mind Jolie (who I usually dislike) and the Fight Club and Matrix connection.

Posted by Mumbleboy at June 27, 2008 6:00 PM

comment #7

Fien Print says ...

"... been loved by so many teenage males"

"... teased viewers with the possibility of seeing Angelina Jolie's naked back."

"...featured Morgan Freeman as a character who *wasn't* God."

"... featured James McAvoy as a character who *didn't* have a deer's ass."

Meanwhile, I'm not sure why anybody would be shocked at mediocre tracking numbers for "Hellboy." Yes, the Del Toro fanboys are psyched, but it's the sequel to a movie that didn't even take in $60 million domestic. As built-in audiences go, that's not exactly huge...

Posted by Fien Print at June 27, 2008 6:27 PM

comment #8

The Hoyk says ...

because the kids aren't poled.

Oh, I can think of plenty of kids I'd like to see mounted on a pole. That little girl who sang "Dear Mr. Jesus" for starters...

Posted by The Hoyk at June 27, 2008 6:30 PM

comment #9

Edward says ...

Funny Hoyk.

Posted by Edward at June 27, 2008 6:42 PM

comment #10

jimjonesiii says ...

"Never has a worse movie... gave me such a monkey boner."

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free games says ...

Hancock is a big fail in my opinion.

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