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Today's tracking shows that Avatar's first choice number has risen to 22 -- a one-day bump from yesterday's 20 figure -- and that under-25 women who are definitely not interested has shot up from yesterday's 18 figure to 23. Do you see what I mean about Eloi girls? Their resistance to this film is very strong right now, or at least it was yesterday. Maybe they'll chill down once the word seeps through.

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Posted by Jeffrey Wells on December 11, 2009 at 12:01 PM

comment #1

dinovelvet says ...

Clearly word of mouth is going to drive it. Even if the opening weekend is soft, it'll play all through January when word gets out that its a big screen must-see.

Posted by dinovelvet at December 11, 2009 12:28 PM

comment #2

George Prager says ...

Are any of Tiger Woods' mistresses aware of the movie?

Posted by George Prager at December 11, 2009 1:10 PM

comment #3

sz says ...

enough with the avatar tracking already. jeez.

Posted by sz at December 11, 2009 1:58 PM

comment #4

sz says ...

if fact enough of all the avatar related news. why are you spending so much time on it? are on cameron's pay roll or something? just sayin.

Posted by sz at December 11, 2009 2:04 PM

comment #5

DeeZee says ...

sz: I'm guessing Jeff's talking Avatar, because he's wondering if it will really "change" the industry.

Posted by DeeZee at December 11, 2009 2:12 PM

comment #6

Cde. says ...

sz: He's doing what any good film writer should do: spreading to the world his thoughts and feelings about a film he loves.

I think it's nice to see Jeff so enthusiastic about a film, and I have no problem whatsoever with all the Avatar posts.

Posted by Cde. at December 11, 2009 4:14 PM

comment #7

Chicago48 says ...

This has become Avatar Central.

Posted by Chicago48 at December 11, 2009 4:28 PM

comment #8

ZayTonday says ...

This is a blog about movies. Avatar is a very important movie. There are posts going up about Avatar since its reception is a developing story. What is the problem with that?

Posted by ZayTonday at December 11, 2009 4:53 PM

comment #9

BurmaShave says ...

sz, Chicago48, consider if you'd come here two weeks ago and asked if he was on Eastwood's payroll, or complaining that this was INVICTUS central, and how laughable that would have been.

Posted by BurmaShave at December 11, 2009 5:10 PM

comment #10

DeeZee says ...

Posted by DeeZee at December 11, 2009 5:16 PM

comment #11

televisiontears says ...

I don't think it makes a lick of sense to invoke the term "Eloi" when talking about resistance to Avatar. It's being sold as a popcorn movie through and through. It's for the masses.

Furthermore, young women don't want to spend 2.5 hours watching something that looks exactly like their boyfriend's priority-hogging videogames.

My fiance is a very intelligent, classy, well-educated woman and has no desire whatsoever to see it.

Posted by televisiontears at December 11, 2009 5:22 PM

comment #12

DeeZee says ...

Missed this one, and it might be a tad last minute, but I just got the following info from the Fairfax Regency:

Uncertainty (NR)

*Q&A 12/11 & 12/12 with Star Joseph Gordon-Levitt and Directors Scott McGehee and David Siegel after the 7:30 Performance!*

Posted by DeeZee at December 11, 2009 5:31 PM

comment #13

Phreaker says ...

He's talking about it because it is all anyone wants to read about right now. I think the Avatar coverage has been great, much better than the MO'Niqe bashing coverage.

Posted by Phreaker at December 11, 2009 5:38 PM

comment #14

Sams says ...

Even the critical reviews agree that it is a dazzling film and all hail Jim Cameron's VFX genius. But even the rave reviews (including Jeff's) concede it would appeal more to geeks and video gamers. So why is it a wonder that it does not rate strongly among female moviegoers? Reviewers' resistance to the Na'vis appearance faded because of the dazzling effects but would the female 18-25s who are less enamored of CGI be as readily won over?

Posted by Sams at December 11, 2009 5:40 PM

comment #15

Balthazar says ...

Have we had any discussion at all yet about Paul Thomas Anderson's "The Master"? One thread on that would be cool.

Posted by Balthazar at December 11, 2009 5:47 PM

comment #16

nbxzero says ...

I got my Avatar IMAX tickets this afternoon.

Posted by nbxzero at December 11, 2009 6:08 PM

comment #17

Daniel Tayag says ...

Ebert's review

Posted by Daniel Tayag at December 11, 2009 6:21 PM

comment #18

Mr. F. says ...

Wells, what's become of the site? It's all AVATAR -- why no posts on DID YOU HEAR ABOUT THE MORGANS? (I certainly haven't -- not on THIS site, anyway!)

Posted by Mr. F. at December 11, 2009 6:42 PM

comment #19

Timc says ...

Even Drudge had Avatar as his big headline for 24 hours. As I said elsewhere, the Avatar coverage here is phenomenal. Hope we get daily tracking reports next week.

Posted by Timc at December 11, 2009 7:31 PM

comment #20

Timc says ...

btw, Ebert's Avatar review is pretty astonishing. Say what you will about his 4-star standards but he gave 'Avatar Day' zero stars and has been virtually campaigning against the 3-D transition. Now he writes:

"Cameron's iteration is the best I've seen -- and more importantly, one of the most carefully-employed. The film never uses 3-D simply because it has it, and doesn't promiscuously violate the fourth wall. He also seems quite aware of 3-D's weakness for dimming the picture, and even with a film set largely in interiors and a rain forest, there's sufficient light."

"It takes a hell of a lot of nerve for a man to stand up at the Oscarcast and proclaim himself King of the World. James Cameron just got re-elected."

Posted by Timc at December 11, 2009 7:35 PM

comment #21